Celebrate Summer at Custer’s 103rd Annual Gold Discovery Days

Date Published

There’s no better place to strike Gold this summer than Custer.

Returning July 17-19, Gold Discovery Days is a three-day celebration honoring the discovery of Gold in the Black Hills while bringing together family-friendly festivities and traditions — parades, hot air balloons, live music, local vendors, and endless activities.

This year’s celebration carries extra significance as the nation commemorates America’s 250th anniversary. During Saturday’s Gold Discovery Days Parade, 50 horseback riders will proudly carry the flags of all 50 U.S. states. The patriotic display promises to be one of the parade's most memorable moments and a fitting tribute to America's milestone birthday.

A Weekend Packed with Family Fun

Whether you have toddlers, teens or grandparents tagging along, there’s something for every member of the family.

Friday, July 17

Kick off the weekend with:

Arts & Crafts Festival

Kids’ Gold Nugget Hunt

Gold Panner’s Race

Quilt Show & Vendor Market

Caroline Hatton Judged Flower Show

Flick & Float at the Custer City Pool

Evening Live Music

Saturday, July 18

Saturday is the biggest day of the celebration, featuring:

Hot Air Balloon Rally at Sunrise

Gold Discovery Days Parade, featuring the 50 horseback riders carrying the flags of every U.S. state in celebration of America’s 250th

Arts & Crafts Festival

Kids Zone Bounce Houses & Activities

Bob Plaisted Memorial Car Show

Gold Discovery Days Pancake Breakfast

Gold Prospecting Demonstrations with the Black Hills Gold Prospecting Club

Quilt Show & Vendor Market

Volleyball & Cornhole Tournaments

Live Music throughout the Afternoon & Evening

Sunday, July 19

Round out the weekend with:

Another Hot Air Balloon Rally at Sunrise

Arts & Crafts Festival

Gold Rush Fun Run

Quilt Show & Vendor Market

Community Church Service at Vineyard of the Black Hills & Crossroads Church

Alumni Basketball Game

Walt Thomas Memorial Golf Scramble

R.I.S.E Gold Miner’s Bingo

Don’t Miss the Kids Zone

Families with young children will want to stop by the Kids Zone on Washington Street during Saturday’s activities, where bounce houses — including the giant Blue Crush Obstacle Course — will keep kiddos entertained for hours. Early bird wristbands are available before the event.

You can find early bird wristbands here

Make a Weekend of It

Between the food, crafts, music, classic cars, gold panning demonstrations and patriotic parade, Gold Discovery Days is the perfect excuse to spend a summer weekend in Custer. Come early for the hot air balloons, stay for the parade, and enjoy everything that makes this long-running Black Hills tradition so special.

For a full schedule of events, ticket details and parade information, see our event page

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